Bachelor of Arts (Honours) Graphic & Digital Design
CAO Course Code
Why take this course?
The role of the graphic designer is a hugely exciting and varied one, working across a variety of media and utilising different communication tools to convey a message or an idea. The four-year BA (Hons) in Graphic Design was developed to equip design students with the necessary skills to work in this fast-paced world. Of particular note is the work placement, which you will undertake in the second year of the degree. The programme itself comprises a series of core modules in studio and professional practice and critical theory.
In this episode, lecturer John Benton discusses portfolio requirements for graphic design applicants. He also covers the Virtual Project Day which applicants can choose as an alternative assessment.
What will I experience?
The theme of the first year is Fundamentals and this is shared across the core areas of Design Methods, Visual Research and Exploration, Professional Practice, and Visual Culture and Contextual Studies.
The theme of year two is developmental design, which engages closely with content and the interdependencies of form and content. The Graphic Design Visual Word module sees a design focus centred on typography and the integration of typography and image. Visual Culture and Contextual Studies reinforces this notion by examining the cultivation of ideas in art and design in the 20th century and its influence on contemporary graphic design.
Professional Practice in Corporate Identity further examines these formal relationships and structures corporate visual communications through case studies and project work.
In the second semester, you will undertake a placement for one day each week for a period of ten weeks and a block three weeks commencing in May. The first-hand industry experience will give you a valuable insight into the workings and requirements of industry and inform your learning in year three.
The theme of third year is Live Focus whereby a contextual understanding of design as an outwardly focused activity is practiced. This is underpinned in Visual Culture and Contextual Studies. All of this is underpinned by access to staff members with a very-wide ranging body of knowledge and experience in both visual communications and fine art practice, both at national and international levels. You are guaranteed one-to-one learner/ lecturer interactivity, in a purpose-built environment with excellent personal studio space and production facilities.
What opportunities might it lead to?
Design students at AIT have a track record of winning awards at local, national and international students assessment schemes and competitions. Graduates enjoy excellent employment prospects in Ireland and overseas, and are employed in graphic design companies, advertising agencies, publishing houses, printing, the arts, the film and television industries and in teaching roles in second level, PLC and third level courses.
Applicants can choose to be assessed via one of the following options:
1. For assessment, we require that each applicant selects three of their best pieces of work. Each individual piece has a weighting of 200, the work submitted should represent the best traits of the candidate, the work can be in individual or related pieces. If the candidate’s strengths are in problem solving, they may submit research as one of the three. Again, work submitted reflects the strengths and personality of the candidate be that in illustration, typography, photography and/or research. When you have selected your three pieces mount them on A3 or A2 sheets of paper. You can present your 3 pieces in person on your assessment date or applicants can submit their 3 pieces digitally if they wish by 5pm Friday 4th. If submitting digitally, photograph your work and save it as a pdf. Preferably, combine the three pdfs into one pdf file for submission. Assessment dates are Thursday 3rd & Friday 4th March 2022. For Change of Mind assessment, applicants will be invited to submit their work digitally by Friday June 3rd 2022 at 5pm.
2. Applicants may choose to participate in an applied project, this will be carried out remotely/ electronically. Applicants who choose the applied project option will be issued with the project brief on Thursday 3rd March. Staff will guide you in the process through workshops and live advice online. The resultant project will subsequently be assessed. Completed work must be submitted by Monday 7th March at 5pm. For Change of Mind applicants, only option 1, above, applies.
The institute considers applicants who are 23 years or over on 1 January in the year of entry to be mature applicants. Such applicants may not be required to have the minimum entry requirements. However, the institute will look for satisfactory evidence of the applicant’s ability to pursue and benefit from the course. Knowledge and skills gained through experiential learning will be taken in account. Such applicants should apply through the CAO system, and will be required to present a portfolio and attend an interview at AIT as part of the selection process.
- Course Duration:
- Course Duration:
- 4 Years
- CAO Course Code:
- Cut Off CAO Points:
- Course Award:
- Bachelor of Arts (Honours)
- Course NFQ Level:
- Level 8
- Dept of Mechanical, Polymer Engineering & Design
- Minimum Entry Requirements:
Grade H5 in two subjects, plus Grade O6/H7 in four other subjects in the Leaving Certificate examination. Two of these subjects must be Mathematics and a language (English or Irish). *For all applicants, portfolio presentation is required.
Any QQI level 5 qualification is acceptable.
Mature applicants are not required to meet minimum entry requirements. For all mature applicants, portfolio presentation and interview is required.
Careers & Opportunities
Graduates enjoy excellent employment prospects in Ireland and overseas, and are employed in graphic design companies, advertising agencies, publishing houses, printing, the arts, the film and television industries and in teaching roles in second, PLC and third level courses.
In the second semester, you will undertake a placement for one day each week for a period of ten weeks and a block of three weeks, commencing in May. The first-hand industry experience will give you a valuable insight into the workings and requirements of the industry and inform your learning in year three.
An honours degree (level 8) is an effective basis for postgraduate training and research leading to master’s and PhD (level 9/10) qualifications. Staff in the department and in the Careers Office can advice on the range of opportunities available at TUS and elsewhere for such postgraduate programmes. Full details of all postgraduate programmes at AIT are contained in the postgraduate prospectus.